ESG management wave in the travel industry… Start practicing concretely

ESG management practice in the travel industry is taking root / Pixar Bay

Environmental, social and transparent (ESG) management is also taking root in the travel industry. From what was previously considered trivial, there is a movement to improve and concretely practice ESG management. As a number of eco-friendly travel products are launched, consumers are also encouraged to actively participate.

Recently, airlines are carrying out various activities to upcycle waste that has inevitably been generated in operation and to achieve carbon neutrality. Instead of discarding the collected uniforms, Asiana Airlines reinvented them into 11-inch tablet pouches, while Air Busan upcycled the crew’s suitcases and surfing suits into key chains. In the case of Korean Air, it also made and sold name tags from scrap materials from retired aircraft. In addition, through the Green SKYPASS project in which SKYPASS members directly participate, we are collecting funds to create a forest for carbon neutrality.

Efforts are also being made to reduce waste generated during work. Korean Air has converted 23 types of documents digitally, and introduced an electronic contract service for yellow balloons to practice ‘paperless’ work. Yanolja recently introduced a mobile employee ID card and decided to refrain from using plastic.

Public institutions are conducting various campaigns and contests to spread awareness of eco-friendly travel among travelers, while directly introducing eco-friendly travel products. Busan Tourism Organization offers a ‘Low-Carbon Bike Tour’ that does not emit carbon, and the Korea Tourism Organization and Gangwon-do Tourism Foundation collaborate with Seungwoo Travel to collect garbage while trekking with ‘NO plastic’ products that do not use disposable products during the itinerary. We recently launched a product including ‘Plogging’.

Hotels are also active. It is now familiar enough to compose small items, furniture, and amenities in rooms with eco-friendly products. Recently, a number of packaged products that can practice zero waste have been launched. Kolon-affiliated resorts and hotels introduced ‘Glass Lock’ multi-use containers, eco-friendly brand amenities, tumblers, and reusable bags, as well as zero-waist starter packages, while L’Escape offers guest room bedding linen with white bucket hats and bucket bags. Launched a ‘Greencance’ product that includes the benefit of providing two upcycled goods.

As such, ESG has emerged as an essential strategy for companies in the carbon-neutral era, and the travel industry is expected to engage in collaboration strategies with more stakeholders in the future.

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