▷ Living sustainably: That’s why green is becoming more and more important!

26.01.2022 – 18:33

impulsQ GmbH

Berlin (ots)

Humanity is changing globally, the world is becoming more and more digital, and the focus is shifting to conserving available resources. Anyone who wants to play today uses virtual ones to do so Casinos in Switzerland, who wants to save today, accesses cryptocurrencies. And anyone who builds a house or buys a new car today relies on more sustainability and e-mobility. But why is it actually so important that the traffic lights are turned green and what options do people have to actually move through society in a sustainable way?

The goal of sustainability – why it is so important

What is that exactly? Sustainability, the topic everyone is talking about? First of all, sustainability hides the ability that human beings can exist and have the opportunity to develop without exhausting the available natural resources. Today’s life largely determines the future of later generations and that is why now is the time when more and more people live sustainably. Not only in the private sphere, but also in the business the need for sustainability is becoming more and more widespread.

In order to preserve the earth’s ecosystems, the previous way of life of humans must change. Due to harmful life processes, fossil fuels are becoming increasingly rare, animal species are becoming extinct and the world’s oceans are becoming more and more polluted and destroyed. All of this has a significant impact on the atmosphere, which in turn affects future generations. Only with clean water, clean air and a pure atmosphere is it possible to preserve future societies and to ensure that the children of children will still find a habitable planet.

The concepts of sustainability and their principles

There are three key pillars of Sustainability that are more than just a trend. One of the pillars is the area of ​​environmental protection. By reducing personal CO2 consumption, by lowering water and electricity consumption and by producing packaging without rotting, the environmental impact can be demonstrably reduced.

Waste also played a major role in the past, Western countries were and are still considered a throwaway society. Any waste found in a supply chain contributes to further damage to the environment. But there is also a rethinking here! Sustainability is becoming increasingly important for companies, resulting in numerous advantages that go far beyond the green balance sheet. Optimizing your own processes not only ensures that the company works more efficiently, but also that the reputation increases through ecological sustainability.

Social development part of green life

Not only environmental protection, but also the area of ​​social development plays a role in sustainable processes. By dealing ethically, responsibly and fairly with stakeholders, employees and the business community, performance can be increased without weakening social interaction. Services in the field of ergonomics, support for motherhood or fatherhood, family-friendly working hours and the opportunity for further training are offers that must become mandatory in modern companies.

Fairly paid employees indirectly promote the healthy ecosystem. People often do not make a conscious decision for or against a sustainable product for ethical reasons alone. Many of them are forced to buy cheap meat, mass-produced and non-green products because of low income. With a secure livelihood and financially fair wages, many people would voluntarily choose sustainable products and thus also protect the environment.

Economic development also plays a role and at the same time is one of the simple methods for a green footprint. Companies should not only focus on increasing sales with their offer, but act more holistically in order to integrate sustainability not only in individual areas, but across the board in their own company.

Rethinking as a decisive factor for sustainable living

A look into the past shows that 100 years ago it took significantly longer to produce furniture or clothing. Conveyor belts, as they are used in production today, were still being developed at that time. Significantly more money had to be invested in fabrics and raw materials, and a purchase had to be carefully considered. Technological advances and cheap plastics have resulted in more and more affordable but inferior quality goods being produced.

Consumption increased rapidly and today’s generations are growing up with the knowledge that they can buy goods for little money. Carelessness in dealing with people has run through society for decades. Many purchased products are used a few times and then withdrawn from the cycle. They are collected in the cupboard or end up in the garbage. Strong sales lead to strong demand and thus to increased production, which does not have a positive effect on the ecosystem in terms of sustainability.

More and more people are starting to think about their lifestyle and have realized that fewer, high-quality products have a clear added value compared to cheap mass-produced goods. But only if consumers and producers work together, if sustainability spreads across all parts of the value chain, will the ecosystem actually ultimately be the winner of this development.

The great chance of green living

Living green, integrating sustainability into life, all of this offers opportunities to live personal luxury in harmony with the needs of the planet. The first step is to be aware of all products purchased, used or discarded. The more widespread sustainability is practiced, but also made possible, the greater the effects on earthly resources.

Consumers are the bottom of the value chain, but the beginning is in the company. By constantly checking the processes, by avoiding unnecessary CO2 emissions, for example by climate-neutral shipping and doing without business trips and by saving energy, the decisive step can already be taken in the economy.

Consumers need incentives and suggestions that make switching to sustainable products worthwhile. The willingness to pay more for green products has already established itself in society. Not only the rethinking itself is decisive for this, but also the creation of possibilities. Dumping wages and poor working conditions deprive people of the opportunity to actively engage in the well-being of the planet and thus not only lead to general dissatisfaction, but also to a further increase in waste, CO2 emissions and resource depletion. A circumstance that future generations will have to pay for.

Press contact:

Mrs Kunkel

Original content from: impulsQ GmbH, transmitted by news aktuell


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