11.01.2022 – 17:34
Pharmaceutical industry-specializing SaaS company ysura, and Ashfield Engage, the strategic partner in the field of engagement and commercialization in the healthcare sector, are partnering to improve the interactions between doctors and pharmaceutical companies through an optimized customer experience and Ashfield’s HCP engagement services through a take seamless omnichannel solutions to the next level.
Ysura’s cloud-based omnichannel platform will support Ashfield Engage in implementing target group segment-specific communication plans and in conducting more valuable personalized handicap discussions.
Philip Debbas, CEO at ysura, explains: “The ysura platform enables a personalized experience to give HCPs time back for what is really important – patient care. We are continuously developing the platform based on technology trends and market needs and are pleased on a longstanding partnership with Ashfield Engage “Benjamin Rapp, President for Europe at Ashfield Engage, says:” It is incredibly important for us to work with a like-minded organization that shares our values, is agile and has built a platform that really stands out Customer-centric. We are impressed with ysura’s ethos of ‘Design to Delight’ which ensures that the user experience is always intuitive and helpful, and ultimately leads to meaningful engagement and relationship building. ”
ysura GmbH (www.ysura.com)
ysura is a pharma-specific SaaS innovator that offers intuitive, efficient and flexible commercial strategies and products that combine personal and remote interactions and pave the way for effective engagement throughout the entire HCP journey.
Ashfield Engage (www.ashfieldengage.com)
Ashfield Engage is the competent, global partner for customer strategy and implementation. Ashfield Engage helps its customers connect with all healthcare audiences to ensure people get knowledge, support and medication when and where they need it.
Original content by: ysura GmbH, transmitted by news aktuell